AI Insights · Timothy · January 2023
Performance of Top 5 Drawing & Coloring Apps on iOS in Africa in Q4 2022
In Q4 2022, the top drawing and coloring apps on iOS in Africa experienced varied trends in downloads, revenue, and active users.
Throughout the fourth quarter of 2022, the top 5 drawing and coloring applications on the iOS platform in Africa showcased diverse performance trends in terms of weekly downloads, revenue, and active users. The data provided by Sensor Tower offers valuable insights into the app market dynamics in this region.
Color by Number: Coloring Games from Wildlife Studios saw a consistent increase in its weekly revenue, reaching approximately $855 by the end of December. Weekly downloads for the app exhibited an upward trend, peaking at around 2.8K in the last week of December. Additionally, the app's weekly active users surged from 7.7K at the start of the quarter to over 11.3K by the end.
Another app from Wildlife Studios, Colorfy: Coloring Book Games, experienced a moderate rise in weekly revenue, with figures climbing to about $496 in the final week of December. Weekly downloads showed a similar upward trend, peaking at around 1.3K in mid-December. However, the weekly active users remained relatively stable, fluctuating around 3.4K to 3.6K throughout the quarter.
Adult Coloring Book - Pigment published by Pixite Inc. saw a notable increase in weekly revenue, reaching a peak of approximately $505 in mid-December. Weekly downloads for the app were relatively low but saw a slight uptick, peaking at 315 in the final week of December. The weekly active users for Pigment hovered around 800 to 900, with a slight increase towards the end of the quarter.
Coloring Book for Me from Easy Tiger Apps, LLC. maintained a steady weekly revenue, averaging around $300 throughout the quarter and peaking at $343 in the last week of December. Weekly downloads showed a gradual increase, reaching approximately 395 in mid-December. The weekly active users for the app remained relatively stable, ranging from 400 to 550.
Lastly, Kids Drawing Games for Girls 5 by Bini Bambini Academy experienced a steady increase in weekly revenue, peaking at around $331 in mid-November. Weekly downloads saw a consistent rise, reaching a high of 329 in mid-December. The app also saw an increase in weekly active users, growing from around 560 at the start of the quarter to over 630 by the end.
These insights into the performance of top drawing and coloring apps on iOS in Africa for Q4 2022 were provided by Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.